Our Profile

Established in 1975 by our founder Mr. Tay Kim Cheong, Good Friend Agency started out as a commission agent distributing OEM (Original Equipment Manufacturer) and aftermarket brands to wholesalers in South East Asia.

As the company grew, Mr. Tay enlisted the help of his sons and ventured into the market for genuine parts for Japanese, German and Korean cars. Good Friend Agency was also later appointed as an official dealer for Bosch and UD trucks.

Today, Good Friend Agency has achieved a reputation as a reliable supplier of genuine auto parts, with a full range of products at competitive prices. Good Friend Agency has also been ISO certified since 2004, with an operating warehouse area of 6500 square meters.


Good Friend Agency Your Trusted Partner

Our Mission

To grow the business with integrity by serving our customers and principals well, leading to joint success and financial security of every team member.

Our Vision

To be the leading trader of genuine auto spare parts in Asia.